Marketing – Paid Search
Roundarch believes that maximizing search marketability requires both organic (SEO) and paid search. This creates the maximum footprint on an SERP (Search Engine Results Page) for our clients and helps increase their brand awareness and customer acquisitions. Within paid search, we support:
- Client goals strategy – Formulate paid search campaign objectives and implement an
effective strategic approach
- Keyword research – Determine keywords that can drive the most qualified traffic to the
client site
- Creating compelling ads – Create text ads based on client objectives, adopted strategy
and marketing best practices
- Campaign implementation – Deployment of the campaign into all selected search engines,
including Google, Yahoo, MSN and secondary search engines
- Reporting and optimization – Reporting on the campaign KPIs and optimizing the
campaign to improve its performance
Drive the Right Traffic
Search Engine Optimization (SEO)
Paid Search
Paid Inclusion
Local Search Engine Marketing
International/Multi-lingual SEM |